by John Stoehr
Given that movie blogs are strewn about the Web like popcorn on a theater floor, there are those who say that movie criticism is not going away, it’s just appearing on a different platform. And no one would argue that fewer critics and the adjectives they hurl would imperil the opening of “Iron Man” in May. But for a certain kind of movie, critical accolades can mean the difference between relevance and obscurity, not to mention box office success or failure.
“For those of us who are making work that requires a kind of intellectual conversation, we rely on that talk to do the work of getting people interested,” said Mr. Rudin, who produced “No Country for Old Men” and “There Will Be Blood,” two Oscar-nominated and critically championed films last year. “All of the talk about ‘No Country,’ all of the argument about the ending, kept that film in the forefront of the conversation” and helped it win the best picture Oscar.