Special Issues » The Numbers Issue

$35 million

The "asking price" for the newly open, even more recently closed Hard Rock Park


The Hard Rock Park officially opened with much fanfare in Myrtle Beach in May, but things never quite took off as hoped. Business was slow in early summer. Super-high fuel prices and a lumbering economy slowed things even farther through the fall. By September, things looked bleak.

Owned by HRP Myrtle Beach Holdings LLC, the 140-acre rock-themed amusement park announced plans to file bankruptcy; the park was put up for sale. According to recent reports, park officials have said it will not open in 2009 without a buyer.

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